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Patent portfolio assigned to Snapchat (verified via public assignee records). Snapchat = Snap Inc. (Santa Monica, CA), public social/camera company (not a startup). Competitors confirmed (Instagram, TikTok, BeReal, Pinterest, YouTube). Patents confirmed via Google Patents under Snapchat, Inc. / Snap Inc. (e.g., Ephemeral Gallery of Ephemeral Messages, Single mode visual media capture). Snap is an advertising platform; named brand customers not enumerated from a primary list.