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This SDR role is core to Ember’s growth motion. You’ll be responsible for booking qualified meetings with CEOs, CFOs, and Revenue Cycle leaders at PE-backed provider groups through thoughtful outbound, fast inbound response, and disciplined follow-through. This is a high-activity role with judgment . You’ll work closely with company leadership, help refine outbound playbooks, and be trusted to represent Ember with credibility to senior operators in complex healthcare organizations. Pipeline Creation & MEDDIC Qualification Drive outbound prospecting into PE-backed, multi-site provider groups (email, LinkedIn, phone) Research accounts to understand ownership structure, scale, specialties, and PE sponsor context Craft concise, executive-level messaging tailored to CEO, CFO, and Revenue Cycle priorities Run first-pass MEDDIC qualification calls (10–15 minutes) focused on pain, buyer, and process Book qualified meetings that convert to next-stage opportunities Inbound & Events Respond to inbound leads within SLA during business hours Work conference booths and support event lead capture Own post-event follow-up sequences with a 24-hour SLA Tag lead source and outcomes cleanly in CRM Ope