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We’re hiring a GTM Lead to own growth. This is a high-impact, builder role working directly with the founders to scale user acquisition, partnerships, and revenue. You’ll operate across paid ads, outbound strategy, and strategic partnerships —with the autonomy to test, ship, and double down on what works. If you like moving fast, running experiments, and seeing immediate impact, this is for you. Compensation: $100K–$135K salary + 0.5% equity + benefits Location: SF, Hybrid Own paid acquisition Launch and optimize campaigns across TikTok, Meta, and other channels Build creative pipelines and iterate quickly on performance Launch and optimize campaigns across TikTok, Meta, and other channels Build creative pipelines and iterate quickly on performance Drive outbound growth Identify and execute outbound strategies (shops, collectors, communities) Build scrappy systems for outreach, tracking, and conversion Identify and execute outbound strategies (shops, collectors, communities) Build scrappy systems for outreach, tracking, and conversion Develop strategic partnerships Work with card shops, marketplaces, and ecosystem players Structure and close partnerships that drive distribution Wor