- conflicts or gaps
- [[{"field": "yc_batch_label", "conflict": "YC lists 'Winter 2010'; TechCrunch repeatedly calls it 'YC spring class of 2010'.", "source_urls": ["https://www.ycombinator.com/companies/mertado", "https://techcrunch.com/2011/09/14/mertado-raises-2-3-million-launches-tv-platform-to-bring-home-shopping-to-the-social-web/"]}, {"field": "acquisition_date", "conflict": "Primary announcement Jan 20, 2012 (TechCrunch); Tracxn lists Jan 21, 2012; FinSMEs published Jan 22, 2012.", "source_urls": ["https://techcrunch.com/2012/01/20/groupon-buys-social-shopping-platform-mertado-to-bolster-groupon-goods/", "https://tracxn.com/d/companies/mertado/__ytUjfahJA5S2E5Cq1EHdj0M86nwAHquRcbESM_ZJ1fY", "https://www.finsmes.com/2012/01/mertado-acquired-groupon.html"]}, {"field": "seed_round_amount", "gap": "Only reported as 'over $1 million'; exact seed amount not disclosed. Implied ~$1M from $3.3M total minus $2.3M Series A but not explicitly confirmed.", "source_urls": ["https://techcrunch.com/2010/04/20/yc-funded-mertado-deal-hunting-social-shopping-for-facebook/", "https://techcrunch.com/2011/09/14/mertado-raises-2-3-million-launches-tv-platform-to-bring-home-shopping-to-the-social-web/"]}, {"field": "series_a_investors", "conflict": "Inc.com lists Y Combinator among Series A investors; TechCrunch Sep 2011 Series A article lists only Rustic Canyon, Blumberg, and Redpoint (YC cited separately as prior investor in Jan 2012 article).", "source_urls": ["https://www.inc.com/courtney-rubin/mertado-acquired-by-groupon.html", "https://techcrunch.com/2011/09/14/mertado-raises-2-3-million-launches-tv-platform-to-bring-home-shopping-to-the-social-web/", "https://techcrunch.com/2012/01/20/groupon-buys-social-shopping-platform-mertado-to-bolster-groupon-goods/"]}, {"field": "acquisition_price", "gap": "Purchase price not disclosed in contemporaneous reporting (TechCrunch, AllThingsD, Inc.com).", "source_urls": ["https://techcrunch.com/2012/01/20/groupon-buys-social-shopping-platform-mertado-to-bolster-groupon-goods/", "https://allthingsd.com/20120120/groupon-acquires-mertado-for-its-social-commerce-expertise/", "https://www.inc.com/courtney-rubin/mertado-acquired-by-groupon.html"]}, {"field": "employee_count", "gap": "No reliable headcount at founding, peak, or acquisition; YC profile shows team size 1 (likely outdated).", "source_urls": ["https://www.ycombinator.com/companies/mertado", "https://allthingsd.com/20120120/groupon-acquires-mertado-for-its-social-commerce-expertise/"]}, {"field": "revenue_user_totals", "gap": "No total users, revenue, or GMV figures for Mertado as a standalone company found in primary sources; only beta repeat-purchase metric cited.", "source_urls": ["https://techcrunch.com/2011/09/14/mertado-raises-2-3-million-launches-tv-platform-to-bring-home-shopping-to-the-social-web/"]}, {"field": "legal_entity_name", "gap": "Corporate legal name not found in reviewed sources.", "source_urls": []}]]
- source urls
- ["https://allthingsd.com/20120120/groupon-acquires-mertado-for-its-social-commerce-expertise/", "https://linkedin.com/in/mehuls", "https://mmaglobal.com/speakers/rajiv-bhat", "https://people.equilar.com/bio/person/vijay-chittoor-blueshift/24299245", "https://techcrunch.com/2010/04/20/yc-funded-mertado-deal-hunting-social-shopping-for-facebook/", "https://techcrunch.com/2010/10/26/mertado-social-games/", "https://techcrunch.com/2011/09/14/mertado-raises-2-3-million-launches-tv-platform-to-bring-home-shopping-to-the-social-web/", "https://techcrunch.com/2012/01/20/groupon-buys-social-shopping-platform-mertado-to-bolster-groupon-goods/", "https://tracxn.com/d/companies/mertado/__ytUjfahJA5S2E5Cq1EHdj0M86nwAHquRcbESM_ZJ1fY", "https://vator.tv/2011-09-14-mertado-raises-23m-launches-mertado-tv/", "https://www.finsmes.com/2012/01/mertado-acquired-groupon.html", "https://www.inc.com/courtney-rubin/mertado-acquired-by-groupon.html", "https://www.ycombinator.com/companies/mertado"]