- conflicts or gaps
- [[{"topic": {"value": "Founded year", "source_urls": ["https://www.ycombinator.com/companies/heru", "https://latamlist.com/mexican-startup-heru-raises-1-7m-pre-seed-round/"]}, "conflict": {"value": "YC lists founded 2020; LatamList, Magma, LinkedIn, CB Insights, and founders interviews cite 2019", "source_urls": ["https://www.ycombinator.com/companies/heru", "https://latamlist.com/mexican-startup-heru-raises-1-7m-pre-seed-round/", "https://magmapartners.com/post/magma-partners-invests-in-latin-americas-gig-economy-with-heru"]}}, {"topic": {"value": "Total funding raised", "source_urls": ["https://tracxn.com/d/companies/heru/__kqaB5b6E7Q7VZAlTEpzdpACcvvcXvT6fm0_T3ROGRiE", "https://www.cbinsights.com/company/heru", "https://getlatka.com/companies/heru.app"]}, "conflict": {"value": "Documented rounds sum to ~$7.7M (Tracxn); CB Insights reports $15.95M; GetLatka claims $0 bootstrapped", "source_urls": ["https://tracxn.com/d/companies/heru/__kqaB5b6E7Q7VZAlTEpzdpACcvvcXvT6fm0_T3ROGRiE", "https://www.cbinsights.com/company/heru", "https://getlatka.com/companies/heru.app"]}}, {"topic": {"value": "Founder listing on YC profile", "source_urls": ["https://www.ycombinator.com/companies/heru", "https://latamlist.com/mexican-startup-heru-raises-1-7m-pre-seed-round/"]}, "conflict": {"value": "YC company page lists only Stiven Rodriguez Sanchez; press and investors consistently list Mateo Jaramillo as co-founder", "source_urls": ["https://www.ycombinator.com/companies/heru", "https://techcrunch.com/2020/12/02/yc-backed-heru-raises-1-7m-to-build-software-services-for-latin-american-gig-workers/"]}}, {"topic": {"value": "Employee headcount", "source_urls": ["https://www.ycombinator.com/companies/heru", "https://tracxn.com/d/companies/heru/__kqaB5b6E7Q7VZAlTEpzdpACcvvcXvT6fm0_T3ROGRiE", "https://mx.linkedin.com/company/somosheru"]}, "conflict": {"value": "Headcount ranges from 41 (LinkedIn) to 55 (Tracxn) to 53 (YC); founder post indicates major 2024 downsizing followed by turnaround", "source_urls": ["https://mx.linkedin.com/company/somosheru", "https://tracxn.com/d/companies/heru/__kqaB5b6E7Q7VZAlTEpzdpACcvvcXvT6fm0_T3ROGRiE", "https://es.www.linkedin.com/posts/srodzz_este-es-el-escenario-menos-probable-en-activity-7443706162186850304-PM9C"]}}, {"topic": {"value": "Leadership titles", "source_urls": ["https://flourishventures.com/investment-portfolio/heru/", "https://linkedin.com/in/stiven-rodr%C3%ADguez-s%C3%A1nchez-b65958101"]}, "conflict": {"value": "Flourish portfolio still lists Mateo as CEO and Stiven as COO; LinkedIn shows Stiven headline as CEO but experience entry still COO; Mateo LinkedIn shows CEO ended Jul 2024", "source_urls": ["https://flourishventures.com/investment-portfolio/heru/", "https://linkedin.com/in/stiven-rodr%C3%ADguez-s%C3%A1nchez-b65958101", "https://linkedin.com/in/jaramillomateo"]}}, {"topic": {"value": "CB Insights patent data", "source_urls": ["https://www.cbinsights.com/company/heru"]}, "conflict": {"value": "CB Insights lists ocular-anomaly/wearable-device patents unrelated to Mexico tax fintech; likely conflation with separate Miami medical-device company also named Heru", "source_urls": ["https://www.cbinsights.com/company/heru"]}}, {"topic": {"value": "Homonym company", "source_urls": ["https://www.ycombinator.com/companies/heru"]}, "conflict": {"value": "Unrelated Heru exists (Miami AI vision/medical diagnostics); must not be confused with YC S19 Mexico tax startup", "source_urls": ["https://www.ycombinator.com/companies/heru"]}}, {"topic": {"value": "Funding rounds count", "source_urls": ["https://mx.linkedin.com/company/somosheru", "https://tracxn.com/d/companies/heru/__kqaB5b6E7Q7VZAlTEpzdpACcvvcXvT6fm0_T3ROGRiE"]}, "conflict": {"value": "LinkedIn reports 5 prior funding rounds and $7.8M total; Tracxn documents 2 rounds totaling $7.7M; no public rounds announced after Sep 2022", "source_urls": ["https://mx.linkedin.com/company/somosheru", "https://tracxn.com/d/companies/heru/__kqaB5b6E7Q7VZAlTEpzdpACcvvcXvT6fm0_T3ROGRiE", "https://www.prnewswire.com/news-releases/gradient-ventures-leads-usd6m-investment-in-heru-latams-taxtechnology-platform-301628184.html"]}}, {"topic": {"value": "Product positioning drift", "source_urls": ["https://magmapartners.com/post/magma-partners-invests-in-latin-americas-gig-economy-with-heru", "https://www.ycombinator.com/companies/heru"]}, "conflict": {"value": "Early positioning as gig-worker superapp (insurance, credit, Heru Casas); later positioning centers on tax automation infrastructure and B2B embedded tax", "source_urls": ["https://magmapartners.com/post/magma-partners-invests-in-latin-americas-gig-economy-with-heru", "https://www.ycombinator.com/companies/heru", "https://www.prnewswire.com/news-releases/gradient-ventures-leads-usd6m-investment-in-heru-latams-taxtechnology-platform-301628184.html"]}}, {"topic": {"value": "Co-founder separation narrative", "source_urls": ["https://es.www.linkedin.com/posts/srodzz_este-es-el-escenario-menos-probable-en-activity-7443706162186850304-PM9C", "https://linkedin.com/in/jaramillomateo"]}, "conflict": {"value": "Stiven Rodriguez said founders 'divided paths' in 2024; Mateo LinkedIn shows board role continuing—unclear if fully departed operations vs reduced role", "source_urls": ["https://es.www.linkedin.com/posts/srodzz_este-es-el-escenario-menos-probable-en-activity-7443706162186850304-PM9C", "https://linkedin.com/in/jaramillomateo"]}}, {"topic": {"value": "Website availability", "source_urls": ["https://www.prnewswire.com/news-releases/gradient-ventures-leads-usd6m-investment-in-heru-latams-taxtechnology-platform-301628184.html", "https://aeroleads.com/c/somosheru"]}, "conflict": {"value": "Official site cited as heru.app; alternate somosheru.com referenced; direct fetch of both domains returned errors during research", "source_urls": ["https://www.prnewswire.com/news-releases/gradient-ventures-leads-usd6m-investment-in-heru-latams-taxtechnology-platform-301628184.html", "https://aero...
- source urls
- ["https://aeroleads.com/c/somosheru", "https://es.www.linkedin.com/posts/srodzz_este-es-el-escenario-menos-probable-en-activity-7443706162186850304-PM9C", "https://flourishventures.com/investment-portfolio/heru/", "https://getlatka.com/companies/heru.app", "https://latamlist.com/mexican-startup-heru-raises-1-7m-pre-seed-round/", "https://latamlist.com/tax-platform-heru-lands-6m-seed-round/", "https://linkedin.com/in/jaramillomateo", "https://linkedin.com/in/stiven-rodr%C3%ADguez-s%C3%A1nchez-b65958101", "https://magmapartners.com/post/magma-partners-invests-in-latin-americas-gig-economy-with-heru", "https://mx.linkedin.com/company/somosheru", "https://techcrunch.com/2020/12/02/yc-backed-heru-raises-1-7m-to-build-software-services-for-latin-american-gig-workers/", "https://tracxn.com/d/companies/heru/__kqaB5b6E7Q7VZAlTEpzdpACcvvcXvT6fm0_T3ROGRiE", "https://www.axios.com/pro/fintech-deals/2022/09/19/mexico-heru-6m-google-gradient-ventures-gig-tax", "https://www.cbinsights.com/company/heru", "https://www.lavca.org/feature/the-gig-economy-in-latin-america-interview-with-heru-co-founders-stiven-rodriguez-and-mateo-jaramillo/", "https://www.legalparadox.com/fintech/heru", "https://www.linkedin.com/posts/jaramillomateo_after-over-5-years-of-building-heru-from-activity-7227036379338178560-LXxi", "https://www.preqin.com/data/profile/asset/kuarto-aparte-s-de-r-l-de-c-v-/403991", "https://www.prnewswire.com/news-releases/gradient-ventures-leads-usd6m-investment-in-heru-latams-taxtechnology-platform-301628184.html", "https://www.ycombinator.com/companies/heru"]